Akshaya Tritiya with VBJ – Timeless Jewellery Awaits

Celebrate 2025 Akshaya Tritiya with VBJ and turn tradition into a timeless treasure. It’s more than just a purchase—it’s a celebration of prosperity, blessings, and new beginnings. This year, let your heart race for the right reasons. With exclusive offers on gold, diamonds, platinum, and silver jewellery, VBJ ensures you don’t have to hold back. Whether you’re buying for a ritual, a celebration, or to simply mark the moment, step into VBJ with a wish—and step out with something truly meaningful.

Why Gold Is Bought During Akshaya Tritiya

Akshaya Tritiya is a special day celebrated in April or May every year. In 2025, Akshaya Tritiya falls on Wednesday, April 30. The word “Akshaya” means something that never fades, and “Tritiya” means the third day. Many believe that anything you start on this day will keep growing. That’s why people choose to buy gold.

Buying gold on this day has been a long-standing custom for many families. People purchase jewellery, coins, or bars to mark the occasion and to save for the future. Akshaya Tritiya is one of the busiest times for gold shopping. India buys more than 800 tons of gold each year, and this festival contributes significantly to that number.

Gold Prices in 2025

Gold has hit a new high this year. As of today, 24-karat gold is priced at ₹10,134 per gram, while 22-karat gold stands at ₹9,290 per gram. That means 8 grams of 24K gold would cost you ₹81,072. If it’s 22K (which is what most jewellery in India is), you’re looking at ₹74,320.

Why Gold Prices Are Rising in 2025

• Geopolitical Tensions: Ongoing friction between major countries like the US and China is creating global uncertainty. In such situations, demand for gold increases, as it is traditionally seen as a more stable option during periods of instability. Higher demand naturally pushes prices up.
• Central Bank Buying: Central banks in countries like India and China are adding more gold to their reserves. This strategy is usually aimed at reducing reliance on foreign currencies and improving financial security. When large volumes are purchased, the available supply goes down, which puts upward pressure on prices.
• Inflation and Economic Slowdowns: Rising prices and the possibility of economic slowdowns are affecting investor decisions. In times like these, gold becomes a preferred way to protect savings, since it holds value better than many other assets. As more people move their money into gold, demand rises.
• Low Interest Rates Worldwide: With interest rates still low in many parts of the world, returns from savings and bonds aren’t very attractive. Since gold doesn’t rely on interest, it becomes a more appealing option for preserving value, especially in a low-return environment.
• With all these changes, gold is becoming more valuable, and people are buying it to feel more secure.

Why Buying Gold in 2025 Still Makes Sense

Gold prices are high, but if you look at the last five years, it’s clear why people continue to buy.

• In April 2020, pure gold (24K) was around ₹4,365 per gram. Today, it’s ₹10,134. That’s a 132% increase—more than double in just five years.
• Standard gold (22K), mostly used for jewellery, has also gone up from ₹4,167 to ₹9,290, a 123% rise.
• Gold holds steady even when stock markets fluctuate. It doesn’t depend on company profits or global tech shifts.
• With rising inflation, gold has protected savings better than many traditional options.

In India, gold is practical too. You can wear it, gift it, or pass it on. It’s not just an investment—it’s part of family life. And with more people looking to buy, waiting might only mean paying more later.

Celebrate Akshaya Tritiya with VBJ’s Timeless Craftsmanship

For over 125 years, Vummidi Bangaru Jewellers (VBJ) has stood for trust, tradition, and fine craftsmanship. Since 1900, VBJ has created jewellery that blends the richness of age-old techniques like kundan and meenakari with fresh, contemporary styles—all designed and made in-house. In 2023, we opened our doors in Texas, USA, marking another proud step in sharing Indian artistry with the world.

Now, from April 15 to May 1, 2025, we are offering special festive benefits for Akshaya Tritiya:

• Up to 20% off on making charges for gold, diamond, platinum, and stone jewellery
• 3–5% off on solitaires
• 10% off on silver jewellery

Whether you’re looking to invest in gold, diamond, platinum, or silver jewellery, Akshaya Tritiya is the perfect time. Make the most of VBJ’s festive offers and choose pieces that carry lasting value–for weddings, gifting, or simply to expand your collection with something meaningful. This Akshaya Tritiya, bring home jewellery that’s not just beautiful but also wise.

Looking Ahead

Gold has been growing in value and remains a safe choice. In the past five years, it grew by over 100% and helped protect money from rising costs. Buying during Akshaya Tritiya is not only a tradition but also a smart step for your financial future. VBJ’s current offers make it a good time to buy.

Make the Most of Akshaya Tritiya 2025: VBJ’s festive offers run from April 15 to May 1, 2025. You can shop in-store or online to find pieces that match your needs and budget. With discounts on making charges and trusted quality, VBJ helps you make a meaningful and valuable purchase this season. Act before prices go up, and let your gold purchase bring security and good fortune.

FAQs

1. When is Akshaya Tritiya in 2025?

Akshaya Tritiya falls on Wednesday, April 30, 2025. It is considered one of the most auspicious days in the Hindu calendar for new beginnings and investments.

2. What should I keep in mind while buying gold on Akshaya Tritiya?

Look for BIS hallmarked gold, check weight and purity, ask for an invoice, and choose jewellery that fits both emotional and financial value.

3. What kind of jewellery is included in the Akshaya Tritiya offer at VBJ?

You can explore special offers across a wide range of gold, diamond, platinum, silver, and gemstone jewellery collections.

4. Do I need to book an appointment to visit the store during this period?

Walk-ins are welcome, but if you prefer a more personalised experience, booking an appointment is a good idea—especially during the festive rush.

How long are these offers valid?The offers are available from April 15 to May 1, 2025—a limited-time festive window.